- All-in-one streaming entertainment for loyal F.A.Z. readers
- New partnership with prestigious paper will be driving growth at cliq.de
DÜSSELDORF, 5 February 2024 – The CLIQ Digital Group proudly announces its most recent B2B partnership for its flagship streaming service Cliq in Germany (https://cliq.de) with the Frankfurter Allgemeine Zeitung (F.A.Z.).
The Frankfurter Allgemeine Zeitung is one of the most important national daily and business newspapers in Germany. It stands for independence, thoroughly researched facts, precise analyses and intelligent commentary. As one of the most important sources of information, it reaches more than 880,000 readers every day – the majority of whom are decision-makers in business, politics and culture. The F.A.Z. also sets standards digitally: with FAZ.NET, numerous apps and podcasts.
The partnership with cliq.de went live as part of F.A.Z.’s “Vorteilswelt” (World of Benefits), which offers current events, competitions and deals exclusively to F.A.Z. subscribers. The cliq.de offer is an extended three-month free trial period for all F+ subscribers.
Further partnerships
In 2023, the Group already partnered with well-known, reputable German retailers Lidl and NEW YORKER as well as with the food delivery service Call a Pizza as part of cliq.de’s brand marketing campaign to increase brand awareness and conversions. More recently, COMPUTER BILD subscribers are offered via their VIP CLUB a free three-month Cliq membership. COMPUTER BILD is Europe's largest PC and mobile phone magazine covering all the important topics in the world of technology as well as trends and tips on topics such as product and programme recommendations, streaming providers, the latest apps, smart home, technology gadgets.
Management statement
“Following our already very successful B2B partnerships with Lidl, NEW YORKER, Call a Pizza and COMPUTER BILD, we are happy to continue monetising such partnerships with a very strong German brand like the F.A.Z.,” said Luc Voncken, CEO. “In 2024, we will initiate more synergetic partnerships to boost our outreach and conversion rates.”