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  • 02 Apr 2020

CLIQ Digital AG: 2019 audited financial statements and strong growth (+30% EBITDA) for 2020

  • 2019 audited consolidated financial statements confirm preliminary figures published on Feb 13
  • All key financial performance indicators show significant improvement, outperforming communicated targets
  • Strong outlook for 2020: EBITDA to increase by 30% to at least EUR 7.5 million

Dusseldorf, April 2, 2020 – CLIQ Digital AG (ISIN DE000A0HHJR3, GSIN A0HHJR), a leading direct marketing and sales organization for digital products with its own global payment and distribution platform, today announced its audited 2019 consolidated financial statements in line with the preliminary figures published on February 13, 2020.

Revenue and earnings development

CLIQ Digital generated revenue growth and a significant increase in net result in the 2019 financial year. All key financial performance indicators show a significant improvement in 2019 compared to the previous year.

Amounts in EUR million 2019 2018 Change
Gross revenue 63.1 58.2 +8%
Net revenue 44.2 39.1 +13%
Marketing spend 22.2 18.8 +18%
EBITDA 5.8 3.9 +49%
Net result 3.9 3.0 +30%
Customer base value (in EUR million) 26.0 24.0
CLIQ-factor 1.51 1.36

The key performance indicators for the year 2019, indicated in the table above, show a strong increase in numbers compared to the financial year 2018, caused by a combination of a successful media buying strategy, investments in the content portfolio and realization of synergies between the foreign subsidiaries. The financial performance increased mainly in the second half year of 2019 showing a 24% increase in gross revenue from EUR 28.2 million in H1 2019 to EUR 34.9 million in H2 2019.

The increase in net revenues (gross revenues less payment service provider costs) by 13% y-o-y to EUR 44.2 million (2018: EUR 39.1 million) was driven by the higher marketing spend for the year and the higher customer profitability. Marketing spend increased by 18% y-o-y to EUR 22.2 million in the year under review (2018: EUR 18.8 million), whereby the profitability of new customers expressed in terms of the CLIQ factor also improved significantly from 1.36 to 1.51. Both marketing spend and CLIQ Factor, a key indicator for measuring the profitability of new customers, have been positively influenced by the successful direct media buy strategy resulting in an increasing number of new customers with a higher profitability.

The operating result (EBITDA) increased significantly in 2019 by 49% to EUR 5.8 million (2018: EUR 3.9 million). For the full year EPS came in at EUR 0.36, which is slightly higher than EUR 0.35 for the year 2018. On a half-year comparison, EPS increased from EUR 0.08 in the first six months of 2019 to EUR 0.28 in the second half year of 2019.

Outlook 2020

The organic growth as shown in the second half year of the financial year 2019 also continues for the year 2020. With the focus on direct media buying, further investments in content, CLIQ Digital Group is ready to scale its activities and realize further growth in the upcoming years. Against this background, the Management Board of CLIQ Digital is optimistic for the year 2020 and expects a significant EBITDA growth of 30% to EUR 7.5 million (2019: EUR 5.8 million).

Amounts in EUR million 2020e 2019 Change
Gross revenue 75.0 63.1 +19%
Marketing spend 26.0 22.2 +17%
EBITDA 7.5 5.8 +30%
CLIQ-factor 1.58 1.51

CLIQ Digital is aiming at an organic revenue growth of 19% to EUR 75.0 million (2019: EUR 63.1 million) with marketing spend increasing similarly by 17% to EUR 26.0 million (2019: EUR 22.2 million). The Management Board expects the CLIQ Factor to further increase to 1.58.

Irrespective to the expected strong organic growth CLIQ Digital could be one of the exceptions which would not be negatively affected by the COVID-19 pandemic, as it has been shown in the past that even in times of recession there is no reduction in demand for digital entertainment.

The audited Annual Report 2019 is now available for download at www.cliqdigital.com in the Investor Relations section.

  • 19 Mar 2020

CLIQ Digital AG: Warburg Research raises price target to EUR 6.10 with buy recommendation

– Warburg Research analyst Felix Ellmann sees no negative effects of coronavirus on CLIQ Digital AG

– In the current environment, the increasing demand for digital entertainment services opens up additional marketing opportunities for CLIQ Digital

– “Massive increase in earnings expected in 2020, combined with a quite high visibility”

 

Dusseldorf, March 19, 2020 – The shares of CLIQ Digital AG (ISIN DE000A0HHJR3, GSIN A0HHJR), a leading direct marketing and sales organization for digital products with its own global payment and distribution platform, have been revalued by Warburg Research AG in a recent research update. Analyst Felix Ellmann has raised the price target to EUR 6.10 (previously: EUR 5.40) and continues to issue a “buy” recommendation: “While most companies are negatively affected by the corona virus, CLIQ Digital could be one of the few exceptions and even benefit. This is particularly interesting as the share has also suffered considerable price losses in the context of weak markets”.

“In times of crisis, companies like CLIQ will benefit”

It has been shown in the past that even in times of recession there was a demand for entertainment and people still “went to the movies”. Since it is one of the peculiarities of a pandemic that such public entertainment offerings are no longer appropriate or possible, this could, in Ellmann’s opinion, represent an opportunity for CLIQ. Especially since it is to be expected that customers will consume more digital content since their area of life is increasingly sealed off and at the same time their willingness to pay for digital entertainments services is likely to grow.

“In the context of recessive tendencies, the purchase of online advertising could also become cheaper. This is the significant cost factor. If other digital advertisers would reduce their online media budgets this could lead to an increase in available media placements at a lower price, contributing to further growth and profitability of CLIQ Digital,” says Warburg analyst Ellmann.

Warburg Analyst Ellman continues: “The company has one of the very few business models that is likely to show a massive increase in earnings in 2020 combined with quite high visibility.”

The current commentary by Warburg Research can be found on the CLIQ Digital AG website under the following link:
/wp-content/uploads/2020/03/Cliq_Digital_Comment_20200313_en.pdf

  • 13 Feb 2020

CLIQ Digital AG publishes preliminary figures for 2019 – EBITDA up by 49%

– Gross revenues up 8% to EUR 63.1 million (2018: EUR 58.2 million)

– Net revenues increased by 13% to EUR 44.3 million (2018: EUR 39.1 million)

– EBITDA increased significantly by 49% to EUR 5.8 million (2018: EUR 3.9 million)

– Main KPI’s: Marketing expenses up 18% compared to previous year and CLIQ factor to 1.51 (2018: 1.36)

– Outlook 2020: significant (double-digit) growth in all numbers expected

 

 

Dusseldorf, February 13, 2020 – CLIQ Digital AG (ISIN DE000A0HHJR3, GSIN A0HHJR), a leading direct marketing and sales organization for digital products with its own global payment and distribution platform, today announced its preliminary figures for the 2019 financial year.

Revenue and earnings development

In the 2019 financial year, the CLIQ Digital Group improved its key figures compared to the previous year:

Amounts in EUR million

 

2018

2019

change

Gross Revenue

 

58.2

63.1

+8%

Net Revenue

 

39.1

44.3

+13%

Marketing Spend

 

18.8

22.2

+18%

EBITDA

 

3.9

5.8

+49%

 

 

 

 

 

Customer Base Value (in EUR million)

 

24.0

26.0

 

CLIQ Factor

 

1.36

1.51

 

 

 

 

 

 

According to preliminary calculations, CLIQ Digital generated gross revenues of EUR 63.1 million in the 2019 financial year compared to EUR 58.2 million in the previous year (up 8%). Net revenues – after deduction of payment service provider costs – rose by 13% to EUR 44.3 million in the year under review (2018: EUR 39.1 million). EBITDA increased significantly by 49% to EUR 5.8 million in 2019 (2018: EUR 3.9 million). The reason for the significantly improved earnings figures is the shift regarding the applied marketing strategy. In the past, the company was focused on marketing via third party partners. During the last 18 months, CLIQ Digital has significantly invested in its in-house direct media buying team. This resulted in increased marketing expenses by 18% year-on-year to EUR 22.2 million (2018: EUR 18.8 million) and at the same time significantly improved profitability (CLIQ factor).

 

Development of KPIs

All key figures show a significant improvement over the previous year. The CLIQ factor, a key indicator for measuring the profitability of new customers, rose to 1.51 in the 2019 financial year, compared to 1.36 in the previous year, as a result of the successful implementation of the direct media buying strategy by the CLIQ Digital Group.

The customer base value, an important indicator for the estimating of expected cash inflow based on existing customers, was EUR 26.0 million at the end of the fourth quarter of 2019 compared to EUR 25.5 million at the end of the third quarter of 2019 and EUR 24.0 million at the 2018 reporting date.

The 2019 business figures are preliminary and have not yet been audited. CLIQ Digital AG will publish detailed statements on the development of business and earnings with the final audited annual financial statements for 2019 in accordance with IFRS as well as an outlook for the 2020 financial year with the publication of its annual report 2019 on April 2, 2020.

 

Outlook 2020

 

Management is very excited about the development of the figures, especially during the second half-year of 2019. “We are confident that the increase in Gross and Net Revenue as well as EBITDA will continue in 2020 and expect a significant (double-digit) growth for the full year 2020 in all numbers,” says Ben Bos, member of the Management Board.

  • 18 Dec 2019

CLIQ Digital AG concluded a syndicated loan with Commerzbank and Postbank to support its further growth strategy

– Financing of EUR 13.5 million with Commerzbank and Postbank secured until March 2022
– Increased shareholding in subsidiary Red27Mobile strengthens market position with digital content
– Management Board contracts of Luc Voncken and Ben Bos extended for a further five years

Dusseldorf, 18 December 2019 – CLIQ Digital AG (ISIN DE000A0HHJR3, GSIN A0HHJR), a leading direct marketing and sales organization for digital products with its own global payment and distribution platform, secured its financing facility today to support its growth strategy. After a dynamic growth in gross revenue over the last four quarters of 24% (CAGR) and doubling its Q3 2019 earnings before interest, taxes, depreciation and amortization (EBITDA) compared to Q3 2018, the Group has created a solid basis for further growth.

CLIQ Digital AG has concluded a loan facility with a syndicate of banks consisting of Commerzbank and Postbank. The agreement  consist of a fixed line and a borrowing base facility up to EUR 13.5 million and a term running until March 2022. The interest rate applicable on the fixed line varies between 2,65% and 2,9% plus Euribor and varies between 2,00% and 2,15% plus Euribor for the borrowing base facility . The new loan agreement was signed on 17 December 2019 and became effective on the next day.

The syndicated loan secures the financing of CLIQ Digital growth strategy going forward by increasing its marketing efforts for customer acquisition. For 2019 CLIQ Digital will show a growth of its marketing expenditure by approximately 17% (estimated per today) compared to 2018. The efficiency of the marketing activities showed in itself a strong performance during the third quarter of 2019, as the CLIQ factor increased to 1.53, compared to 1.32 in the third quarter 2018. The CLIQ factor represents the ratio of revenues to costs per customer and is an important indicator for measuring new customers’ profitability.

In order to further align the Group for its growth strategy, CLIQ Digital has increased its shareholding in its subsidiary Red27Mobile Ltd. (Red27) from 51% to 80% in November 2019. By expanding its shareholding, CLIQ Digital is strengthening its position to benefit from the dynamically growing digital content market and related changes in consumer behavior. CLIQ Digital has been holding a participation in Red27 since July 2017.

The company also demonstrates its continuity with its management. The Supervisory Board of CLIQ Digital AG unanimously decided to extend the contracts of the Management Board members Luc Voncken and Ben Bos by a further five years until mid 2024. Luc Voncken has been a member of the Management Board since 2012. Ben Bos is as a board member since 2014. By extending both Management Board contracts, the Supervisory Board is sending a clear signal of continuity and underlining the recent management successes on the road to further growth.

  • 14 Nov 2019

CLIQ Digital AG publishes nine-month figures – Successful direct media buy strategy sets CLIQ Digital back on growth path

– Gross revenue increased by 18% to EUR 16.8 million in Q3 2019 (Q3 2018: EUR 14.1 million)

– Net revenue increased by 27% to EUR 11.9 million (Q3 2018: EUR 9.4 million)

– Marketing spend in Q3 2019 37% higher compared to Q2 2019 and 59% above Q3 2018

– EBITDA increased significantly by 128% in Q3 2019 to EUR 1.9 million (Q3 2018: EUR 0.8 million)

– EBITDA, adjusted for one-off costs, for the first nine months 2019 already 13% above the EBITDA of the full year 2018

– CLIQ factor of 1.53 for Q3 2019 (Q3 2018: 1.32) shows expected return to growth

 

Dusseldorf, November 14, 2019 – CLIQ Digital AG (ISIN DE000A0HHJR3, GSIN A0HHJR), a leading direct marketing and sales organization for digital products with its own global payment and distribution platform, today announced its figures for the first nine months and the third quarter of 2019.

Revenue and earnings development

In the period January to September 2019, the CLIQ Digital Group improved its performance compared to the same period last year:

Amounts in EUR million

 

Jan-Sep 2018

Jan-Sep 2019

change

Gross Revenue

 

44.7

45.0

1%

Net Revenue

 

29.9

31.6

6%

Marketing Spend

 

14.1

16.4

17%

EBITDA

 

3.0*

4.3*

44%

 

 

 

 

 

Customer Base Value (in EUR million)

 

22.0

25.5

16%

CLIQ Factor

 

1.38

1.45

 

 

 

 

 

 

* adjusted for one-off costs

 

 

 

 

 

CLIQ Digital reported an increase of 44% in EBITDA, adjusted for one-off costs, compared to the prior year with a stable gross revenue level (1% increase). Net revenue – after deduction of payment service provider costs – went up by 6% for the nine-months-period (9M 2019: EUR 31.6 million; 9M 2018: EUR 29.9 million). Reported EBITDA for the first nine months amounted to EUR 3.7 million (9M 2018: EUR 2.9 million). EBITDA, adjusted for one off costs, amounted to EUR 4.3 million and already exceeded EBITDA for FY 2018 (EUR 3.9 million). The shift from affiliate marketing to direct media buy, which started in 2018, resulted in higher marketing spend, combined with increased profitability (CLIQ Factor). The new strategy proofed to be successful and set the CLIQ Digital Group back on the growth path.

The successful strategy is also visible in the quarter over quarter results:

Amounts in EUR million

Q4 2018

 

Q1 2019

Q2 2019

 

Q3 2019

 

change

Q2 vs Q3

Gross Revenue

13.5

 

13.8

14.5

 

16.8

 

16%

Net Revenue

9.2

 

9.6

10.1

 

11.9

 

19%

Marketing Spend

4.7

 

5.1

4.8

 

6.5

 

37%

EBITDA

1.0

 

1.1*

1.4

 

1.9

 

39%

 

 

 

 

 

 

 

 

 

Customer Base Value (in EUR million)

24.0

 

24.0

24.5

 

25.5

 

4%

CLIQ Factor

1.33

 

1.34

1.46

 

1.53

   

 

 

 

 

 

 

 

 

 

* adjusted for one-off costs

 

 

 

 

 

 

 

 

 

Gross revenue increased in the third quarter by 16% to EUR 16.8 million from EUR 14.5 million in the second quarter. Compared to the third quarter of 2018 (EUR 14.1 million), the growth is 18%. The increase in gross and net revenue was driven by the rise in marketing spend from EUR 4.8 million in the second quarter to EUR 6.5 million in Q3 2019, combined with an improved CLIQ factor of 1.46 in Q2 2019 versus 1.53 in Q3 2019.

The CLIQ Digital Group increased its total marketing spend for the third quarter by 59% to EUR 6.5 million compared to EUR 4.1 million in the prior-year period. Marketing spend in the third quarter also increased significantly by 37% compared to EUR 4.8 million in the previous quarter of 2019. The increase in marketing spend is mainly attributable to the successful direct media buy strategy.

EBITDA for the third quarter of 2019 came in at EUR 1.9 million. This represents an increase of 39% compared to the EBITDA for the second quarter of 2019 (EUR 1.4 million) and 128% compared to the third quarter of 2018 (EUR 0.8 million). The EBITDA is also positively influenced by the result of the restructuring during the first quarter of 2019.

Development of KPIs

All key performance indicators show a clear improvement compared to previous periods. The CLIQ factor represents the ratio of revenue to costs per customer and is a key indicator for measuring the profitability of new customers. The CLIQ factor increased above expectations to 1.53 in Q3 2019, compared with 1.46 in the previous quarter. The increase compared to the CLIQ factor of 2018 (1.32) shows the successful integration of the direct media buy strategy by the CLIQ Digital group.

In the first nine months of 2019, the average CLIQ factor increased to 1.45, compared with 1.38 in the prior-year period.

The customer base value, an important indicator for estimating the expected cash inflow based on existing customers, came in at EUR 25.5 million at the end of the third quarter of 2019 compared to EUR 24.5 million at the end of the second quarter of 2019 and also up on the prior-year quarter (Q3 2018: EUR 22.0 million).

The nine-month figures for 2019 are unaudited and were not subject to review.

About CLIQ Digital:

CLIQ Digital (www.cliqdigital.com) is a leading direct marketing and sales organization for digital products with its own global payment and distribution platform. The core business of the Group is the direct marketing of its digital entertainment products to consumers via mobile and online marketing channels. CLIQ Digital is a valuable strategic business partner for networks, content owners, publishers and brands. The Group, based in Dusseldorf, employs +100 staff. The shares of CLIQ Digital AG are listed in the Scale 30 segment at the Frankfurt Stock Exchange (ISIN DE000A0HHJR3).

Contact:

CROSS ALLIANCE communication GmbH Susan Hoffmeister
Bahnhofstr. 98
D-82166 Graefelfing/Munich
Germany
Tel.: +49 (0) 089 125 09 03-33
E-Mail: sh@crossalliance.de

  • 15 Aug 2019

CLIQ Digital AG announces figures for the second quarter and the first half year of 2019 – Increase in revenue and CLIQ factor shows the expected return to growth

– Revenue up by 5% quarter on quarter

– Increase of CLIQ factor from 1.34 in Q1/2019 to 1.46 in Q2/2019

– EBITDA, adjusted for one-off costs in H1/2019, up 20% to EUR 2.4 million (H1/2018: 2.0 million)

– EBITDA for Q2/2019 improved by 31% to EUR 1.4 million compared to EUR 1.1 million in Q1/2019 (adjusted for one off costs)

 

Dusseldorf, August 15, 2019 – CLIQ Digital AG (ISIN DE000A0HHJR3, GSIN A0HHJR), a leading direct marketing and sales organization for digital products with its own global payment and distribution platform, today announced its business development for second quarter and the first six months of 2019.

 

Revenue and earnings development

In the period April to June 2019, the CLIQ Digital Group generated gross revenues of EUR 14.5 million, which is an increase of 5% compared to the previous quarter (EUR 13.8 million). Gross revenue during H1/2019 amounted to EUR 28.2 million. Net revenue (after deduction of payment service provider costs) increased also with 5% compared to the first quarter 2019. Compared to the fourth quarter of 2018 net revenue increased even by 10% during the second quarter 2019. Net revenue for the first half year of 2019 came in at EUR 19.6 million (H1/2018: EUR 20.5 million).

The CLIQ Digital Group reported a lower marketing spend of approximately 5% due to focusing on profitability; EUR 4.8 million in the second quarter of 2019 compared to EUR 5.1 million in the previous quarter. The impact of the lower marketing has been fully set off by the increase of the CLIQ factor to 1.46 in Q2/2019 (Q1/2019: 1.34). Marketing spend for the first six months of 2019 amounted to EUR 9.9 million, which is about the same level as the first half year of 2018. Compared to the second half year of 2018 (EUR 8.8 million), marketing spend showed an increase of 11% in the first six months of 2019.

EBITDA for the second quarter of 2019 came in at EUR 1.4 million. This represents an increase of 31% compared to the EBITDA for the first quarter of 2019 (EUR 1.1 million, adjusted for one off costs) caused by the higher CLIQ factor and the positive impact of the restructuring during Q1 2019. EBITDA, adjusted for one off costs in Q1/2019, for the first six months of 2019 amounted to EUR 2.4 million. This is an increase of 20% compared to the same period last year (EUR 2.0 million). The reported EBITDA for H1/2019 amounted EUR 1.8 million after 0.5 million in Q1/2019.

 

Development of KPI’s

The CLIQ factor, which represents the ratio of revenue for the first six month to costs per customer and is a key indicator for measuring the profitability of a new customer, increased significantly to 1.46 in the second quarter of 2019, compared to 1.34 in the first quarter of 2019. This resulted in an increased CLIQ factor of 1.40 In the first half year of 2019, compared to 1.38 for the same period in 2018.

The customer base value, an important indicator for estimating the expected cash inflow based on existing customers, came in slightly higher at EUR 24.5 million (Q1/2019: EUR 24.0 million) at the end of the second quarter of 2019. In the second quarter of 2018 customer base value was at EUR 25.0 million.

Outlook

Based on the trend of the second quarter 2019, management reconfirms the forecast to achieve steady organic growth on the revenue and EBITDA level in the current financial year.

The six months figures for 2019 are unaudited and were not subject to review. The complete interim report will be available on the CLIQ Digital AG website in the Investor Relations section at the end of September 2019.

 

About CLIQ Digital:

CLIQ Digital (www.cliqdigital.com) is a leading direct marketing and sales organization for digital products with its own global payment and distribution platform. The core business of the Group is the direct marketing of its digital entertainment products to consumers via mobile and online marketing channels. CLIQ Digital is a valuable strategic business partner for networks, content owners, publishers and brands. The Group, based in Dusseldorf, employs +100 staff. The shares of CLIQ Digital AG are listed in the Scale 30 segment at the Frankfurt Stock Exchange (ISIN DE000A0HHJR3).

Contact:
 
CROSS ALLIANCE communication GmbH
Susan Hoffmeister
Bahnhofstr. 98
D-82166 Graefelfing/Munich
Germany
Tel.: +49 (0) 089 125 09 03-33
Fax: +49 (0)89 89 52 06 22
E-Mail: sh@crossalliance.de

  • 17 May 2019

CLIQ Digital AG: Majority of shareholders approves all items on the agenda at the Annual General Meeting

Dusseldorf, May 17, 2019 – CLIQ Digital AG (ISIN DE000A0HHJR3, GSIN A0HHJR), a leading direct marketing and sales organization for digital products with its own global payment and distribution platform, held its Annual General Meeting in Düsseldorf today with an attendance of 42.07 percent of the share capital. The shareholders approved all resolutions proposed by the management with a majority. The actions of the Management Board and Supervisory Board were approved with 99.32 percent and 99.83 percent respectively. The proposal that MAZARS GmbH & Co. KG Wirtschaftsprüfungsgesellschaft Steuerberatungsgesellschaft, Berlin, as auditor for the (consolidated) annual financial statements for the 2019 financial year, were accepted by the shareholders with 99.99 percent approval. The resolution to create new authorized capital 2019, which provides for the possibility of increasing it by up to EUR 3,094,357.00 by May 16, 2024, was approved by 94.04 percent.

For CLIQ Digital AG, 2018 was a year of transformation and marked by the integration of the acquisitions in Great Britain (2017), France and the newly established branch in the USA. Higher marketing expenses in the first quarter of 2019 enabled the company to lay the foundation for a return to growth. The Management Board confirmed in its speech at the Annual General Meeting its forecast for the 2019 financial year, which envisages steady organic revenue growth and slightly higher earnings before interest, taxes, depreciation and amortization (EBITDA) than in the previous year.

The voting results are available for download at www.cliqdigital.com.

About CLIQ Digital:

CLIQ Digital (www.cliqdigital.com) is a leading direct marketing and sales company for digital products with its own global payment and distribution platform. The Group’s core business is the direct marketing of its digital entertainment products to consumers through mobile and online marketing channels. The Group, based in Düsseldorf, is a valuable strategic business partner for networks, content owners, publishers, and advertisers. The shares of CLIQ Digital AG are listed on Scale 30 of the Frankfurt Stock Exchange (ISIN DE000A0HHJR3).

Contact:
 
CROSS ALLIANCE communication GmbH
Susan Hoffmeister
Bahnhofstr. 98
D-82166 Graefelfing/Munich
Germany
Tel.: +49 (0) 089 125 09 03-30
E-Mail: sh@crossalliance.de

  • 15 May 2019

CLIQ Digital AG announces figures for the first quarter 2019 – Higher marketing activities lay basis for return to growth

– Gross revenue in first quarter 2019 at EUR 13.8 million (Q4 2018: EUR 13.5 million)
– Revenue after deduction of payment provider costs increased by 4% compared to Q4 2018
– Marketing spend in Q1 2019 7% higher compared to Q4 2018
– EBITDA, adjusted for one off costs came in at EUR 1.1 million, 6% higher than Q4 2018 (EUR 1.0 million)

 

Dusseldorf, May 15, 2019 – CLIQ Digital AG (ISIN DE000A0HHJR3, GSIN A0HHJR), a leading direct marketing and sales organization for digital products with its own global payment and distribution platform, today announced its business development for the first three months in 2019.

Revenue and earnings development

In the period January to March 2019, the CLIQ Digital Group generated gross revenues of EUR 13.8 million (Q4 2018: EUR 13.5 million). As already communicated with the publication of the audited consolidated financial statements on April 4th, 2019, the CLIQ Digital Group is aiming for steady organic growth in the current financial year through (slightly) rising marketing expenses and a CLIQ factor at the 2018 level.

The revenues in the first quarter of 2019 rose by 2% on a gross and by 4% on a net revenue level compared to Q4 2018. Net revenue is revenue after deduction of costs for payment service providers. The CLIQ Digital Group increased its total marketing spend by approximately 7% to EUR 5.1 million in the first quarter of 2019 compared to EUR 4.7 million in the fourth quarter of 2018. Compared to the third quarter of 2018 (EUR 4.1 million), the marketing spend increased by 25%.

EBITDA adjusted for depreciation, amortization and impairment losses on capitalized customer acquisition costs – a key indicator for the success of CLIQ Digital AG – came in at EUR 1.1 million in the reporting period, not taking into consideration the additional costs relating to one off costs for restructuring of EUR 0.5 million and the costs relating to the valuation of share-options of EUR 0.1 million. The EBITDA, adjusted for one off costs is EUR 0.1 million above Q4 2018 (EUR 1.0 million). Including the one off costs during the first quarter of 2019 EBITDA came in at EUR 0.5 million.

Development of KPI’s

The CLIQ factor increased slightly to 1.34 in the first quarter of 2019, compared with 1.33 in Q4 2018. The CLIQ factor represents the ratio of revenue to costs per customer and is a key indicator for measuring the profitability of new customers. Management expects the CLIQ factor to increase further in the second quarter of 2019.

The customer base value, an important indicator for estimating the expected cash inflow based on existing customers, came in amounting to EUR 24.0 million at the end of the first quarter of 2019 equaling the 4th quarter 2018.

The 3-month figures for 2019 are unaudited and were not subject to review.

 

About CLIQ Digital:

CLIQ Digital (www.cliqdigital.com) is a leading direct marketing and sales organization for digital products with its own global payment and distribution platform. The core business of the Group is the direct marketing of its digital entertainment products to consumers via mobile and online marketing channels. CLIQ Digital is a valuable strategic business partner for networks, content owners, publishers and brands. The Group, based in Dusseldorf, employs +100 staff. The shares of CLIQ Digital AG are listed in the Scale 30 segment at the Frankfurt Stock Exchange (ISIN DE000A0HHJR3).

Contact:
 
CROSS ALLIANCE communication GmbH
Susan Hoffmeister
Bahnhofstr. 98
D-82166 Graefelfing/Munich
Germany
Tel.: +49 (0) 089 125 09 03-33
Fax: +49 (0)89 89 52 06 22
E-Mail: sh@crossalliance.de

  • 04 Apr 2019

CLIQ Digital AG publishes audited consolidated financial statements for 2018 – return to growth path in 2019

– Audited Group figures 2018 correspond to the preliminary figures of 14 February 2019
– Forecast 2019: organic growth through rising marketing expenses

Düsseldorf, 4 April 2019 – CLIQ Digital AG (ISIN DE000A0HHJR3, WKN A0HHJR), a leading direct marketing and distribution organization for digital products with its own global payment and distribution platform, today publishes its audited consolidated financial statements for fiscal year 2018 and forecast for 2019.

Revenue and earnings development (in EUR million)

2018  2017
Revenue 58.2 70.5
Net revenue 39.1 42.5
EBITDA (adjusted) 3.9 5.5
EBIT 3.0 5.2
Net profit 3.0 3.4
     
Non-Controlling Interest 0.8 0.1
Attributable to the shareholders 2.2 3.3

 

Following the impressive financial performance in the year 2017 the financial year 2018 proved to be challenging for the CLIQ Digital Group. 2018 was characterized by the integration of the acquisitions in the United Kingdom (2017) and France as well as the newly incorporated office in the United States into the CLIQ Digital Group.

The Group generated in 2018 revenues of EUR 58.2 million (2017: EUR 70.5 million) representing a decrease of 17.4% compared to the previous year. Net revenues (revenues after deduction of costs for payment service providers) decreased with 8% from EUR 42.5 million last year to 39.1 million in the period under review.  The decrease in revenues can be allocated to a slow start in 2018 due to lower marketing spend in the fourth quarter of 2017 related to temporary delays in new product launches and the lower CLIQ-factor of 1.36 (2017: 1.47). The CLIQ factor represents the ratio of revenue to costs per customer and is a key indicator for measuring the profitability of new customers. The decrease in CLIQ-factor is caused by the shift from affiliate marketing to direct media buying which provides more control over the advertisement campaigns.

EBITDA adjusted for amortization of capitalized customer acquisition costs decreased in 2018 to EUR 3.9 million compared to EUR 5.5 million in the previous year caused by the lower revenues. Net profit decreased from EUR 3.4 million last year to EUR 3.0 million in the year under review. Cumulative earnings per share (EPS diluted) came in at EUR 0.34 in 2018 compared to EUR 0.52 in the previous year.

Development of KPI’s

The customer base value – an important indicator for estimating the expected net revenue of existing customers – increased by 9% to EUR 24 million in the fourth quarter of 2018 from EUR 22 million at the end of the third quarter as a result of increased marketing expenses (Q4/2018: EUR 4.7 million compared to Q3/2018: EUR 4.1 million). For the full year 2018, marketing expenses totaled EUR 18.8 million, slightly above the previous year’s level of EUR 18.6 million.

Outlook 2019

Following a successful start to 2019, the CLIQ Digital Group is aiming for steady organic growth in the current financial year through (slightly) rising marketing expenses and a CLIQ factor at the 2018 level. In conjunction with the focus on synergies and cost reductions in the individual business areas of the Group, CLIQ Digital expects EBITDA to be (slightly) higher than in 2018. Overall, the Management Board is confident that CLIQ Digital will return to its growth path in the current financial year.

The audited Annual Report 2018 is now available for download at www.cliqdigital.com in the Investor Relations section.

 

About CLIQ Digital:

CLIQ Digital (www.cliqdigital.com) is a leading direct marketing and distribution organization for digital products with its own global payment and distribution platform. CLIQ Digital’s core business is the direct marketing of its digital entertainment products to consumers via mobile and online marketing channels. The Group, based in Düsseldorf is a valuable strategic business partner for networks, content owners, publishers and advertisers. The shares of CLIQ Digital AG are listed in the Scale 30 of the Frankfurt Stock Exchange (ISIN DE000A0HHJR3).

Contact

CROSS ALLIANCE communication GmbH
Susan Hoffmeister
Bahnhofstr. 98
D-82166 Graefelfing/Munich
Tel.: +49 (0)89 1250903-33
E-Mail: sh@crossalliance.de

  • 14 Feb 2019

CLIQ Digital AG announces preliminary figures for 2018 and expects growth for 2019

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– Net revenue 2018 at EUR 39.1 million (2017: EUR 42.5 million)
– Adjusted EBITDA at EUR 3.9 million (2017: EUR 5.5 million)
– Net profit (before non-controlling interests) at EUR 3.0 million (2017: EUR 3.4 million)
– Customer base value increases by 9% to EUR 24 million in fourth quarter of 2018
– Outlook 2019: Return to growth path due to investments in marketing spend and streaming content

 

Dusseldorf, February 14, 2019 – CLIQ Digital AG (ISIN DE000A0HHJR3, WKN A0HHJR), a leading direct marketing and sales organization for digital products with its own global payment and distribution platform, today announces its preliminary financial figures for the financial year 2018.

Revenue and earnings development (in EUR million)

2018  2017
Revenue 58.2 70.5
Net Revenue 39.1 42.5
EBITDA (adjusted) 3.9 5.5
Net profit (before non-controlling interests) 3.0 3.4

 

According to preliminary calculations, the CLIQ Digital Group generated revenues of EUR 58.2 million (2017: EUR 70.5 million) in the financial year 2018, representing a decrease of 17.4%, caused by a lower CLIQ Factor of 1.36 (2017: 1.47). Net revenue (revenue after deduction of the cost for the payment service providers) was at EUR 39.1 million in the year under review, 8% below the previous year’s figure (2017: EUR 42.5 million).

According to preliminary calculations, EBITDA adjusted for amortization and impairments of capitalized customer acquisition costs amounted to EUR 3.9 compared to EUR 5.5 in the previous year. Net profit before non-controlling interest amounted to EUR 3.0 million in the period under review, compared with EUR 3.4 million in the previous year.

Development of KPI’s

The customer base value increased by 9% in the fourth quarter of 2018 to EUR 24 million compared to EUR 22 million as of September 30, 2018, as a result of the increase in marketing spend during the last quarter of 2018. The customer base value is an important indicator for estimating the expected net revenues of existing customers going forward.

In Q4 2018 Marketing spend was up by 16% amounting EUR 4.7 million compared to EUR 4.1 million in Q3 2018. The marketing spend of EUR 18.8 million for the financial year was slightly above last year’s level (2017: EUR 18.6 million).

Based on current market developments, the good start to the new year and the increased customer base value, the Management Board is confident that CLIQ Digital will return to its growth path in the current year.

The financial figures for 2018 are preliminary and have not yet been audited. CLIQ Digital AG will publish detailed statements on the business and earnings development with the final audited annual financial statements for 2018 in accordance with IFRS, as well as an outlook for the financial year 2019, when CLIQ Digital AG publishes its annual report 2018 on April 4, 2019.

 

About CLIQ Digital:

CLIQ Digital (www.cliqdigital.com) is a leading direct marketing and sales organization for digital products with its own global payment and distribution platform. The core business of the Group is the direct marketing of its digital entertainment products to consumers via mobile and online marketing channels. CLIQ Digital is a valuable strategic business partner for networks, content owners, publishers and brands. The Group, based in Dusseldorf, employs +100 staff. The shares of CLIQ Digital AG are listed in the Scale 30 segment at the Frankfurt Stock Exchange (ISIN DE000A0HHJR3).

Contact:
 
CROSS ALLIANCE communication GmbH
Susan Hoffmeister
Bahnhofstr. 98
D-82166 Graefelfing/Munich
Germany
Tel.: +49 (0)89 89 82 72 27
E-Mail: sh@crossalliance.de
 

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